Welcome to Discover Data, a program developed to empower your students with one of the future’s most important tools. As technology creates larger amounts of data than ever before, Discover Data was designed to connect students to real world careers, activities and data experts to inspire their understanding of how data is used to innovate across all industries all over the world, along with providing a glimpse into the many diverse and exciting career pathways open to them.
Before your students take the survey, you will need to provide each of them a random, unique number ensuring accuracy and privacy. Learn more about Discover Data and how the survey works in our FAQ’s.
Why do some cars, clothing items or computers cost more than others? In this activity, students will look at perception data about luxury products and brainstorm with peers to create a luxury product prototype of their own.
A winning Smile
If you’re a celebrity athlete, does your endorsement potential depend on winning games? In this activity, students will use data to predict how much potential an athlete has for being selected for ads and endorsements.
How will the media habits of millennials change by the year 2050? In this activity, students will research how different audiences are consuming media and develop predictive models for what media habits will look like in 2050.
Careers in data are as limitless as data itself. This field employs communicators, creative thinkers, number-crunchers, problem solvers, and innovators across all industries and the globe. Would you like a data expert to visit your classroom? Click here to request a visit!
Data scientists are information engineers. These professionals are masters at making it easy for us to sort through mountains of data in order to get to a meaningful conclusion.
Innovation Analysts make dreams and ideas into realities. It’s their job to coach clients who are developing new products on how to best make a splash.
Sales engineers are communicators and translators. Their research and knowledge of market trends and their ability to make and deliver effective presentations help bring the power of data to life.